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Project 001
Seiko Instruments Inc.
www.sii.co.jp/eg/eg_index.htm
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SII (Seiko Instruments Inc.) was the first company to show its support of Think the Earth and become a product partner. The result was Project 001 Watch , a product of superlative SII watch manufacturing technology and the dedication of those on the frontline of production. As well as acting as a project partner, SII now also collaborates with and endorses the Think the Earth Project.
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Project 004
Toyobo. Co., Ltd
www.toyobo.co.jp/e
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| Through partnership with Toyobo, developer of the unique "eco-shoot" soccer ball-world globe that has seams but no borders, we conducted Project 004, the Peace Ball Campaign , pooling our resources to get a large number of people involved in even a minor way in international exchange through this soccer ball.
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Project 005
DIAMOND Inc.
www.diamond.co.jp/ (In Japanese)
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| Diamond Inc., well known for business publications such as "Weekly Diamond" and the works of Peter Drucker, has also published many books on environmental issues. Professor Ryoichi Yamamoto and Diamond came up with the concept for this project, and offered Think the Earth an opportunity to participate in "Global Change in One Second" from the planning stage . As a project to mark the 90th anniversary of Diamond's foundation, to support environmental education in schools Diamond has become the main force in gathering 15 sponsors, enabling the donation of the book "Global Change in One Second" to 40,000 elementary, middle, and high schools nationwide. As a sequel to "Global Change in One Second," Diamond has now also published Project 009, the book "Using Your Wallet to Change the World", which has also been supplied to 40,000 schools across the country.
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Project 006
Levi Strauss Japan K.K.
www.levi.com/japan/ (In Japanese)
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| Since its foundation, Levi Strauss & Co. has been actively involved in social contributions such as donations to care facilities and AIDS prevention program assistance. In 1952, LS&CO. established the Levi Strauss Foundation. Through the Levi Strauss Advisory Fund, LS&CO. also carries out promotional activities around the world including Japan. In 2003, Levis Strauss Japan K.K. proposed a mechanism enabling people to help address environmental issues by making contributions through the company's stores. This concept appealed to Think the Earth, which subsequently rolled out Project 005, the Denim Recycling Campaign , and assisted with planning the merchandizing of stationery created using recycled paper made from denim materials, as well as with selecting destinations for the funds raised.
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Project 007
SIGG Switzerland AG
www.sigg.ch
Star Corporation, Izumiya Co., Ltd. (sole agents in Japan)
www.star-corp.co.jp/ (In Japanese)
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Project 007 The Water Planet Campaign has its origins in an encounter with Swiss water bottle manufacturer SIGG. A venerable name in aluminum goods that first appeared in 1908, SIGG came to global attention for products such as the water tanks attached to the saddles of camels, so-called "ships of the desert," and the bottles used on numerous expeditions. SIGG products are highly rated all over the world for their superb functionality and quality.
Star Corporation is a trading company and manufacturer specializing in outdoor equipment that has also been the SIGG agent in Japan for 25 years. Urging us to carry our own drink containers, Star calls on consumers to rethink their casual purchase of PET bottles.
The "SIGG sportsbottles uni 0.5 alu," basis for the first original Think the Earth bottle, is the model in the MoMA design collection.
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Project 007
IZUMIYA Co., Ltd.
www.izumiya-water.jp/ (In Japanese)
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| Izumiya is a pioneer of the mineral water industry that was selling mineral water in Japan long before buying water became common practice. Spring water from Mt. Haruna in Gunma Prefecture, a renowned firefly habitat, was christened "Sewickley" from a Native American word meaning "sweet water." Izumiya supplied Sewickley with its slight hint of sweetness, plus the company's chic water servers used in cafes and stores around Japan, for events run as part of Project 007 The Water Planet Campaign.
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Project 008
Victor Entertainment Inc.
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Project 010
TOPPAN PRINTING CO., LTD.
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TOPPAN Kizukina* is a brand new project launched by Toppan Printing that supports communication between companies and consumers by providing planning and production services for environmental reports, websites, and the manufacture of packaging and related items. Think the Earth collaborated with the TOPPAN Kizukina initiative on Project 010 ECOYOMI. Techniques developed by Toppan have also been used in the binding for ECOYOMI.
*"Kizukina" is a word coined to mean "something that fosters awareness". The aim is to achieve communication that builds a relationship of awareness between companies and consumers.
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Project 011
KDDI Corporation
www.kddi.com/english/index.html
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| Project 011 "live earth" is a mobile phone application that offers users a feel for what the Earth is doing at any given moment. As the first company to take part in the project, KDDI supplied the application (au version), and collaborated on the Think the Earth Project. "live earth" is also the fulfillment of a Think the Earth Project dream to use the mobile phones people carry every day to make them feel and think about the Earth. Together with KDDI we hope to keep studying and developing social and environmental initiatives to build the future of the Earth through KDDI communication services.
Click here for information on KDDI environmental programs. (In Japanese)
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